|Minimum GPA:||3||Language(s) of Instruction:||English|
|Other Eligibility Requirements:||Significant academic coursework in the proposed field(s) of study||Class Status:||Graduate|
|Open to non-GW students:||Yes||Sponsoring Department:||Strategic Management and Public Policy|
|Level of Immersion:||Short Term Abroad||Program Sponsor:||GW Sponsored|
Strategic Management in the European Union
Is this program for me?
Strategic Management in the EU is a special program delivering the capstone course in the MBA Program and a special elective on corporate strategy in the EU. Strategic management involves designing competitive business and corporate strategies that fit the firm’s external environment, then making managerial decisions to carry out these strategies. The capstone course, MBAD 6286, will develop your skills in diagnosing external opportunities and challenges, and formulating strategies to take advantage of external forces and firm capabilities. The special section SMPP 6297 will focus on the unique challenges of managing corporate strategy in the harmonizing EU markets. The program will have five and weeks of coursework on the GW campus followed by an intensive week-long international experience in Paris. Company engagements in the past have included BNP Paribas, LVMH Moet Hennessey, AXA, EuroNext, IBM, Microsoft, Airbus, Danone, GE, Marriott, Nokia-Siemens, Hewlett Packard, Disneyland Paris, Citrix, Citibank, Credit Lyonnais, Lexmark, Metro, Thales, L'Oreal, and others.
Students may take this program for 4.5 credits (MBAD 6286 - 1.5 credits & SMPP 6297 - 3 credits) or for 3 credits (SMPP 6297 - 3 credits).
MBA students starting prior to Fall 2014: The MBAD 6286 fulfills the 1.5 credit core requirement "Strategic Formulation & Implementation" in the old MBA curriculum. The 3 credit course, SMPP 6297 fulfills the globally focus elective requirement for the MBA program. Students may also apply the 3 credit SMPP 6297 course towards the sustainability selective if they request the sustainability-focused project from Professor Cook.
MBA students starting in Fall 2014: MBAD 6286 cannot count as the MBAD 6288 "Strategic Management" course for 3 credits in the new curriculum. Students may still participate in this program and enroll in the 3 credit SMPP 6297 course. This program has been approved to fulfill elective credit within the following MBA Concentration: Global Management.
This program is designed for advanced graduate students, particularly MBA students who have finished their MBA core courses and are ready to enroll in MBAD 6286, the MBA capstone course. Others may contact the faculty member for permission depending on their background and experience.
Monday, February 16, 2015
On Campus Dates:
Monday and Wednesday evenings from 6:30 - 9:00pm*
May 18 to June 17, 2015
*The last 3 on campus meetings will be from 6:30 - 10:30pm.
June 21, 2014 - June 26, 2015
Professor Joel Cook (email@example.com), Associate Professor of Strategic Management
Cost EstimateClick HERE for cost estimate.
Additional InformationReview the syllabus and itinerary from the 2014 program:
Final Summer 2014 Paris study abroad syllabus and Paris schedule for MBAD 6286 and SMPP 6297.pdf
Check out photos from previous years GW MBAs in Paris Feb 2014.pdf
Elaine Lu, Paris Program 2013 - "I took three study abroad trips and sat through almost two dozen classes, and Dr. Joel Cook’s Strategic Management in the EU tops the list of my favorite classes. Dr. Cook made all the course concepts live through his excellent lectures and the meticulous designed company visits. Not to mention all the history and culture Paris offers. One of my teammates cited them as the reason he would want to live and work in Paris! Soon, I will be living in Paris -- all because of this fascinating class I took from Dr. Cook . The terrific teaching and the great learning about EU institutions and the European business environment made all the difference in my MBA life. It will do for you, too!"
Jay Lablang, Paris Program 2012 - "Dr. Cook’s Strategic Management in the EU program was a really great experience and a great way to learn about Paris and European business culture. In particular, the Paris portion was so memorable. Both the professional meetings as well as the planned social activities were well organized and made it both educational and fun to be in Paris for a week. It was the perfect balance of classroom learning, outside of class learning, business meetings, and time to get to know Paris. Dr. Cook’s knowledge of the city and culture made it a really fun experience, with ample time for students to explore Paris on their own. I have to say that Dr. Cook’s study abroad program was my favorite MBA class."
Questions?This program is administered by Global & Experiential Education in The George Washington University School of Business.
Feel free to contact us at 202.994.0767 or firstname.lastname@example.org with your questions.
Other Helpful Links
Cancellation Policy for Short-Term Abroad
Eligibility & Payment (GWSB Graduate)
Health Insurance for Short-Term Abroad
Pre-Departure, Health & Safety Orientation for Short -Term Abroad
Withdrawal & Refund Policy (GWSB Graduate)
|What would you say to a student who is wondering if he/she should apply to this program?|
|If you have not previously taken the opportunity to study abroad, this is certainly worth a look! Professor Cook is well versed in French culture and business practices. He is a great resource and leader. The quality of the site visits is very high. Company representatives were very insightful and willing to answer all of your questions. This is due to the relationships Professor Cook developed with them over the years. St. Germain des Pres in the Paris 5th and 6th was a great home base for abroad portion of the program. It is within walking distance of many key attractions and is nestled between beautiful buildings built in the 17th and 18th centuries.|
|— Daniel Hallee, Summer 2010|
|Read what others have said about this program.|