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Strategic Management in the EU (MBAD 6286/88 & SMPP 6297)
Paris, France (Outgoing Program)
Program Terms: Summer
Cost Estimate Summer
Fact Sheet:
Minimum GPA: 3
Language(s) of Instruction:
Other Eligibility Requirements:
Significant academic coursework in the proposed field(s) of study
Class Status:
Open to non-GW students: Yes
Sponsoring Department:
Strategic Management and Public Policy
Level of Immersion:
Short Term Abroad
Program Sponsor:
GW Sponsored
Program Description:

Strategic Management in the European Union

Is this program for me?

ParisStrategic Management in the EU is a special program delivering the capstone course in the MBA Program and a special elective on corporate strategy in the EU. Strategic management involves designing competitive business and corporate strategies that fit the firm’s external environment, then making managerial decisions to carry out these strategies.  The capstone course, MBAD 6286, will develop your skills in diagnosing external opportunities and challenges, and formulating strategies to take advantage of external forces and firm capabilities.  The special section SMPP 6297 will focus on the unique challenges of managing corporate strategy in the harmonizing EU markets.  The program will have five and weeks of coursework on the GW campus followed by an intensive week-long international experience in Paris. Company engagements in the past have included BNP Paribas, LVMH Moet Hennessey, AXA, EuroNext, IBM, Microsoft, Airbus, Danone, GE, Marriott, Nokia-Siemens, Hewlett Packard, Disneyland Paris, Citrix, Citibank, Credit Lyonnais, Lexmark, Metro, Thales, L'Oreal, and others.

Academic Credit 

Students may take this program for:
 6 credits (MBAD 6288 - 3 credits & SMPP 6297 - 3 credits)
4.5 credits (MBAD 6286 - 1.5 credits & SMPP 6297 - 3 credits)
3 credits (SMPP 6297 - 3 credits)

MBA students starting prior to Fall 2014: The MBAD 6286 fulfills the 1.5 credit core requirement "Strategic Formulation & Implementation" in the old MBA curriculum.  The 3 credit course, SMPP 6297 fulfills the globally focus elective requirement for the MBA program.  Students may also apply the 3 credit SMPP 6297 course towards the sustainability selective if they request the sustainability-focused project from Professor Cook. 

MBA students starting in Fall 2014:  An exception has been made for t
his program to fulfill the 3 credit core requirement "Strategic Formulation & Implementation" in the new MBA curriculum.  Students will do the work assigned for the MBAD 6286 & SMPP 6297 courses for 4.5 credits and extra assignments announced by the professor which would allow PMBA students in the new curriculum to earn up to 6 credits on this program. *Please contact Professor Cook ( if you are in the new MBA curriculum and interested in applying to this program.*

This program has been approved to fulfill elective credit within the following MBA Concentration: Global Management.


This program is designed for advanced graduate students, particularly MBA students who have finished their MBA core courses and are ready to enroll in the MBA capstone course.  Others may contact the faculty member for permission depending on their background and experience. 

CalendarCook France

Application Deadline:

Sunday, February 15, 2015 - UPDATE deadline extended to February 16, 2015

On Campus Dates

Monday and Wednesday evenings from 6:00 - 9:00pm*
May 18 to June 15, 2015

*The last 3 on campus meetings will be from 6:00 - 10:30pm.

Overseas Dates

 June 21, 2015 - June 26, 2015

GW Professor

Professor Joel Cook (, Associate Professor of Strategic Management

Information Sessions

View a live recording of the information session HERE.

Cost Estimate

Click HERE for cost estimate.

Additional Information

Review the syllabus and itinerary from the 2014 program: 

Final Summer 2014 Paris study abroad syllabus and Paris schedule for MBAD 6286 and SMPP 6297.pdf

Check out photos from previous years GW MBAs in Paris Feb 2014.pdf

Student Testimonials

Elaine Lu, Paris Program 2013 - "I took three study abroad trips and sat through almost two dozen classes, and  Dr. Joel Cook’s Strategic Management in the EU tops the list of my favorite classes.   Dr. Cook made all the course concepts live through his excellent lectures and the meticulous designed company visits.  Not to mention all the history and culture Paris offers.  One of my teammates cited them as the reason he would want to live and work in Paris!  Soon, I will be living in Paris -- all because of this fascinating class I took from Dr. Cook . The terrific teaching and the great learning about EU institutions and the European business environment made all the difference in my MBA life.  It will do for you, too!"

Jay Lablang, Paris Program 2012 - "Dr. Cook’s Strategic Management in the EU program was a really great experience and a great way to learn about Paris and European business culture.  In particular, the Paris portion was so memorable.  Both the professional meetings as well as the planned social activities were well organized and made it both educational and fun to be in Paris for a week.  It was the perfect balance of classroom learning, outside of class learning, business meetings, and time to get to know Paris. Dr. Cook’s knowledge of the city and culture made it a really fun experience, with ample time for students to explore Paris on their own.  I have to say that Dr. Cook’s study abroad program was my favorite MBA class."



This program is administered by Global & Experiential Education in The George Washington University School of Business.

Feel free to contact us at 202.994.0767 or with your questions.

Other Helpful Links

Cancellation Policy for Short-Term Abroad
Eligibility & Payment (GWSB Graduate)
Health Insurance for Short-Term Abroad
Non-Participant Accompaniment
Pre-Departure, Health & Safety Orientation for Short -Term Abroad
Withdrawal & Refund Policy (GWSB Graduate)




What would you say to a student who is wondering if he/she should apply to this program?
The Strategic Management program is an excellent program, as it offers students insight into how global business operate and the various cultural factors management must consider when managing personnel outside of the United States.
     — Rachel Height, Summer 2010
Read what others have said about this program.